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Baby Food & Essentials

Whether it's your first or your fifth, having a baby is a wonderful, exciting and slightly nerve-racking adventure. Explore our baby page below to find tips and tricks on pregnancy, hints on staying organised and nutritional recipe ideas for you and your baby.

Award Winning Products

Pregnancy & Baby Fair Awards 2021

The Pregnancy & Baby Fair Awards 2023

Lidl is delighted to announce that we have won 8 awards across 5 categories including Gold for Best Nappy at this years Pregnancy & Baby Fair Awards.

Click here to see the full list

Best Nappy

Best Feeding/

Weaning Product

Best Baby Skincare ProductBest Baby Wipe

Bronze - Lupilu Midi Nappies Size 3-6+

Gold - Lupilu Newborn Nappies Size 1-2

Gold - Lupilu Organic Fruit And Vegetable PouchesBronze - Lupilu Baby Shampoo And Bath

Bronze - Lupilu Baby Wipes


Silver - Lupilu Biodegradable Wipes

our amazing nappies

In June 2020, recruited a panel of parents to sample the Lidl Lupilu Nappy range. Each individual was asked to submit the size of nappies their little one wears and delivered them to 120 Mums safe and sound. Our Mums were given 7 days to trial the nappies and then filled in a questionnaire sharing their opinions and thoughts on the quality, value, the mix of nappies they use between day/ night. The results speak for themselves.

Lupilu Nappies Statistics

Meet our Lupilu Ambassadors

Read these testimonials below from real parents who absolutely love Lupilu nappies!!

Martina Bonner Mullaney - Mum of 2
Liam Murphy - Dad of 1
Saranne Devlin - Mum of 1
Nicky Murphy - Mum of 5
Christine Skehan - Mum of 1
Made For Mums Awards 2020 Gold

More Award Winning Quality

The following products from our Lupilu range have been awarded GOLD at the Made for Mums Awards 2020. 

  • Newborn/ Infant Nappies Sizes 1 & 2 - Lupilu Newborn Nappies 2-5kg (Size 1) 
  • Toddler Nappies Sizes 5 & 6 - Lupilu Junior Nappies 11-25kg (Size 5)
  • Baby Nappies Sizes 3 & 4 - Lupilu Maxi Nappies 7-18kg (Size 4)
  • Baby & Child Shampoo & Hair Care - Lupilu Baby Shampoo
  • Baby Bath Time Accessory - Lupilu Safety Cotton Buds
Made For Mums Awards 2020 Gold
Loved By Parents awards

The Loved by Parents Awards

Winner - Supermarket Of The Year Gold 2020

With each product tested and voted for by parents, the Loved By Parents awards is a world renowned parenting awards programme. We're proud to have had won this prestigious accolade for so many of our products.

More Lovedbyparents 2020 Winners

Lupilu Maxi Nappies Plus 4+ - Best Nappy Range 2020| Gold
Lupilu Maxi Nappies Plus 4+ - Best Disposable Nappy Stage 4+| Platinum
Lupilu Junior Nappies Plus 5+ - Best Nappy Range 2020| Silver
Lupilu Junior Nappies Plus 5+ - Best Value Disposable Nappy| Gold
Lupilu Junior Nappies Plus 5+ - Best Disposable Nappy Stage 5+| Gold

Meet Our Ambassadors

Aoibhín Garrihy

Kathryn Thomas

Lupilu Brand Ambassador

We are delighted to announce that Kathryn Thomas has joined team Lidl as our new Lupilu brand ambassador.

The well known TV and Radio Broadcaster, and mother to Ellie (4) and Grace (7 months) has been a regular Lidl shopper for a number of years and we are honoured to partner with her as she takes care of her two young children.

Speaking about her ambassador role, Kathryn said; “I’m thrilled to be partnering with Lidl and Lupilu. As a second time mum, I’m trying to utilise the experience from the first time around and I hope to be able to pass on some of those learnings. Raising two young children has its challenges but the Lupilu range has been a huge help and I look forward to sharing my tips with other Lidl customers."

Siobhan Berry

Siobhan Berry

Mummy Cooks

Siobhan Berry founded Mummy Cooks as a cookery school to teach parents how to wean their babies. Her fuss-free and relaxed approach to feeding quickly made her classes a popular must-attend class for new mothers in Ireland. 


Lynda Quigley 2

Parenting is a minefield. Every day is full of ups and downs, highs and lows, smiling faces and messy nappies. But we do it because we love it - and because we love our little ones.

No one knows this better than Lynda Quigley. With 25 years experience as a pediatric nurse and a mum of 3, Lynda knows all too well the challenges that being a parent throws up - literally!

Over the next 12 months, Lupilu and Lynda have teamed up to write the ultimate guide to those early months of parenthood. With helpful hints and guides across health & wellness, nutrition, teething and sleeping, Lupilu is here to make your life a little easier

Keep an eye on your socials, website and newsletter for Lynda’s expert knowledge to help you navigate the wonderful and sometimes crazy - world of parenthood. When You Know What To Do.. Lupilu!

With you every step of the way

Baby Recipe Inspiration

Terms & Conditions

You could SAVE €1046* in your baby’s first 3 years by switching to Lupilu from a leading brand.

*Calculations are based off the’s recommendation of how many nappies an average baby wears a day at different stages of their growth.

Lupilu Nappies vs Pampers

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MummyCooks Competition T&Cs