What is More to Value?

At Lidl, delivering value is not just about low prices. Making life better for our customers, colleagues and communities is our focus. Offering families quality food at affordable prices, fundraising for local charities, partnering with hundreds of local producers and supporting regional employment are just some of the ways Lidl have “More To Value”.

Our freshness guarantee. More to Value.
The quality of our fresh fruit and veg has always been a driving factor for customers when shopping at Lidl. If you are not 100% happy with your purchase, pop back to store and we will give you your money back! That’s our Fresh Guarantee, easy-peasy, lemon squeezy!
Fresh from our ovens every day. More to Value.
*We’re Ireland’s #1 pastry bakery – delivering more crumbderful, freshly baked treats than any other supermarket. Our teams of expert bakers roll out breads and pastries throughout the day, popped on the shelves still warm and toasty from our ovens.
Quality without compromise. More to Value.
Lidl Ireland was named #1 Value for Money Organisation in the Ireland Reputation 2025 study of 100 organisations. The annual Ireland Reputation Index 2025 study is based on the perceptions of over 5,000 members of the public, powered by RepTrak.
A top employer in Ireland. More to Value.
Becoming the Top Employer for five years running means we’ve put in the hours to build an inclusive, empowering workplace where people thrive. We were the first nationwide employer to commit to paying the Living Wage and we have continued to match this ever since.