At Lidl Ireland, we are extremely proud to continue to be the biggest supporter of women's sport in the country after investing €3.5 million since the beginning of our partnership. When we partnered with the LGFA in 2016, we made a promise to elevate Ladies Gaelic Football to a new level and we feel we have delivered on that promise. With 159 stores nationwide, we are part of communities all over Ireland and we are committed to supporting the organisation from the grassroots right up to county level.
Sarah Rowe is a county player with Mayo. She is studying PE and Biology teaching. She has 5 caps for the Irish Senior Soccer Team.
Sinead Goldrick is a county player with Dublin. She is a sponsorship coordinator for ISPCC, plays midfield with Foxrock Cabinteely.
LIDL AMBASSADORAISLING MOLONEY
Aisling studies PE and Biology teaching in DCU. Her club team is Cahir and she was awarded a TG4 All Star in 2016.
TEAM SPORTS BUILD MORE THAN TEAMS
We wanted to dig a little deeper into the need for serious support. So as part of our new campaign, we spoke to women all over Ireland about playing sport and how it helps them build important life skills. We conducted nationwide research as well as making a documentary and lots of interesting findings emerged. Watch our documentary and benefits of team sport series to find out more about our serious support and the reasons why our support is so vital.
20×20 is an all-inclusive movement to shift Ireland’s cultural perception of women’s sport by 2020 with:
• a 20% increase in media coverage of women in sport
• a 20% increase in female participation at all levels of sport
• a 20% increase in attendance at women’s games and events
Everyone can help accelerate progress in this country by pledging to do just one small thing to help start this giant shift for female sport. Whether you’re a teacher who can help create greater parity and opportunities for girls, a journalist who can help increase visibility of female athletes and competitions, a parent who can attend a match or a person who can simply encourage a young woman to get involved in sport, we need you to show your stripes because if she can’t see it, she can’t be it.